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Grand Opening of By Chloe, Greenwich Village

By Chloe, Greenwich Village

Last week, vegan Chef Chloe Coscarelli opened her first restaurant. For those unfamiliar with Chef Chloe, her first claim to fame was when her vegan cupcakes won Food Network’s Cupcake Wars. Since then, she has published several cookbooks and worked major vegan restaurants, including one my favorites back in Berkeley. In my books, Chef Chloe is kind of a big deal.

By Chloe is conveniently located near the West 4th Street and PATH stations in Greenwich Village. Since my Tuesday schedule was pretty light, I decided to stop by for the grand opening. (This is NOT a sponsored post, but I did arrive early enough to receive a complimentary burger.) I showed up a few minutes before 11am, and there was already a line outside the restaurant. The staff brought out peanut butter smoothies to help us stay cool. Most of the people there for the opening seemed to be media folks, Chloe’s friends, and fellow foodies. This Instagram photo was taken just moments before they let us in. You can’t see me, but I was in the back!

By Chloe, Greenwich Village

The interior of By Chloe is really chic and adorable. It’ll be nice to bring a book here and hang out for a while. Stripes, bright colors, metal chairs, potted plants. Everyone wanted to take a turn on the wicker chair swings. Overall, there’s a fresh and fun vibe that’s consistent with the Chef Chloe brand. Her cookbooks and cute “C” hats are also available for sale.

I was lucky to be among the first 50 customers and received a free burger. The menu is pretty big for a new restaurant, and I wanted to try everything. I ended up opting for The Guac Burger ($9.95) and also picked up a bottle of The Merry Prankster ($9.95) juice. The juice was a refreshing blend of watermelon, prickly pear, apple, and lemon. Great for summer!

The Guac Burger was fantastic. Black bean, quinoa, and sweet potato patty topped with corn salsa, onions, tortilla strips, chipotle aioli, and lots of guacamole, of course. Very flavorful and hefty patty, and I loved the crunch of the tortilla strips. It’s kind of messy to eat, so you should learn from my mistakes and grab a fork to help you out.

The Guac Burger, By Chloe

While I was waiting for my burger, I had a chance to say hi to Chef Chloe! She’s so sweet and such a pleasure to chat with. I asked if I could get a photo with her, but she, unfortunately, got pulled aside for something. Later, while I was munching on my burger, she came over and said “weren’t we about to take a photo together?” And so, we selfied!

I’m looking forward to visiting By Chloe again, and I have my heart set on the mac and cheese with shiitake bacon for my next visit. I definitely should get dessert too.

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16 Comments

  • Reply
    Mitzie Mee
    at

    I’ve been Polyvoring the evening away, so when I saw the heading of your post, I first thought it was Chloe, as in the fashion brand, ha ha:)
    Looks like a beautiful, airy place and peanut butter smoothie definitely sounds like my kind of vegan. How nice of Chloe to come back for a selfie.

    • Reply
      wazwu
      at

      Haha, you’ve got Chloe on the mind! ;) Everything at this place sounds delicious. Maybe I will stop in for lunch again soon!

  • Reply
    Delicious Peace of Mind
    at

    The place looks really cozy and cute. And that burger… We all need such a burger in our lives… Regularly! :)

    • Reply
      wazwu
      at

      Too bad I can’t pack it up in a box and ship it to you guys! I’m pretty sure Chef Chloe has some raw vegan recipes too. You may want to check that out. ;)

  • Reply
    Allen Kaanana
    at

    Whilst searching on yelp for vegetarian friendly options near Greenwich Village, I was drawn here, in particular, by their menu. For once I wanted to eat at a place where I didn t have to worry about accidentally ordering something containing meat because everything here is vegetarian friendly.

    • Reply
      wazwu
      at

      Everything at By Chloe is actually 100% vegan! It’s a great addition to the neighborhood.

  • Reply
    tiffettim
    at

    I’ve seen many fashion bloggers instagraming the restaurant and wonder how it is.
    I am glad I somehow linked to your blog from other bloggers to delve into the world of NYC veggie food.
    They all look sooooooo gooooood!!!!

    Tiff
    http://tiffgoesto.com/

    • Reply
      wazwu
      at

      Thanks so much for stopping by! And yes, By Chloe is really good. You should definitely check it out even if you’re not vegetarian. I love it when veggie restaurants win omnivores over!

  • Reply
    By Chloe, Greenwich Village | Let's Nom Nom!
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    […] for a breakfast of champions. There are so many things I would like to try here, so I’ll keep coming back and working my way through the […]

  • Reply
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    […] Chef Chloe Coscarelli opened her first restaurant, and it was so fun chatting with Chloe at the grand opening. Everything at By Chloe’s is delicious, but the mac and cheese is my favorite so […]

  • Reply
    Mimi Cheng’s Dumplings, East Village – Let's Nom Nom!
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    […] steeper in price, but I’m always happy to support vegan goodness. They’re just like Chloe’s Guac Burger: black bean, quinoa, sweet potato filling with corn salsa, topped with guacamole, tortilla strips, […]

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    Best Vegan & Vegan Restaurants, NYC – Let's Nom Nom!
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    […] By Chloe By now, anyone who has paid any attention to food news in the past year has heard of breakout brand By Chloe. While this casual eatery is not the first of its kind, Chloe’s photogenic and tasty comfort foods have been taking NYC by storm. West Village, Flatiron, eatbychloe.com […]

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